Jacob Lloyd

MBA STUDENT AT NORTH ALABAMA

Experience

Woodrow Washington Campaign

Chief Marketing Strategist

●  Planned and implemented local marketing campaigns for City Council race

●  Designed a multifaceted brand strategy to increase awareness

●  Budgeted for cost-effective practices to maximize returns

On Demand Healthcare

Marketing Intern

●  Strategized startup level local awareness campaigns

●  Constructed branded marketing materials for production

●  Managed advertising and media promotions

Dixie Motors

Digital Marketing specialist

●  $2.1 million in sales; inventory growth of 225%

●  Crafted brand awareness campaigns to dominate local market

About Me

I am a recent graduate from The University of Alabama, where I had the opportunity to create a self-designed major in Multichannel Marketing. I am currently attending The University of North Alabama where I am pursuing my MBA with a focus in Information Systems. I hope to continue my education in the field of business analytics at some point after this.

During my undergrad, I had several opportunities to learn from experience in both the entrepreneurial and internship roles I had. I have work experience in the fields of business development, healthcare, and political campaigns, as well as entrepreneurial experience with supply chain, strategic marketing, and data analytics.

Education

may 2022

The University of North Alabama

Master of business administration
May 2020

The University of Alabama

Bachelor of science in Multichannel Marketing

Skills

Strategy 95%
Funnel Building 92%
PPC Advertising 93%
Ad Design 85%
Data Analytics 81%

Contact

SCHOOL

BUSINESSES

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